Wednesday, July 28, 2010
CHOCLAT SIN #23
IT'S BEEN A WHILE SINCE I POSTED a chocolate recipe. I can't actually call this a recipe, but it does involve chocolate. Perhaps you're familiar with this product..I must have had my head in the clouds for the last year, but I'm catching up.
It turns out that Le Whif is a small tube of pure, organic chocolate powder that you breathe into your mouth. Whiffing is happening all over the world. A quick puff from the patented lipstick sized tube starts the taste experience. Chocolate flies through the air from the end of the cylinder and sprinkles onto your tongue through small holes in the mouthpiece. AAhhhh....
Invented by Harvard Professor David Edwards with the help of engineers, designers, and students, Le Whif was launched in April 2009 in Paris. Le Whif contains hundreds of milligrams of tiny food particles. Place the tube between your lips and breathe in gently. The particles are picked up by the air stream, and they fall on your tongue. You suddenly have the experience of flavor!
Other inventions may have a slow road to popularity, but chocolate fills a universal need and the quicker we can have instant chocolate gratification, the better. You can buy this all over in mixed packs of 3 or 18. The flavors are raspberry chocolate, chocolate, and mint chocolate. What's next for whiffing? You can whif coffee, and get the kick of caffeine. And no cup to wash.
I don't have one yet. I can run down to Dylan's Candy Bar, (Dylan's daddy is Ralph Lauren, just saying), where they keep Le Whif in stock. I think I'm a bit resistant. Call me old fashioned. I sort of like the sensation of dark chocolate melting on my tongue, calories and all. I will lick my fingers if no one's looking.
But there is something tempting about chocolate air. I dream of a roomful of sexy, wafting chocolate. No, make that a planet, where the atmosphere is serious bitter sweet.